Popfrenzy Joins Gaga

Posted: 22 July, 2010

Gaga is stoked to announce a new partnership representing the master synch rights for Sydney-based indie label and events company Popfrenzy.

Popfrenzy started out in 1999, when founder Chris Wu crossed paths with two unlucky Japanese DJs and a Jamaican junkie outside a late night Kings Cross venue. The unconventional has continued to drive and define the nature of all Popfrenzy events, tours and releases.

From humble beginnings as party planners for all of Sydney’s cool/geek/indie elite, Popfrenzy has become synonymous with good events, having organised everything from comic book launches and movie fundraisers to prom nights and harbour cruises; each time seeking out new and unusual venues, taking the dedicated Popfrenzy followers from pubs to clubs, warehouses, cafes, backyards, rooftops and even to family restaurants.

Over the past five years, Popfrenzy has been responsible for some of the most fun-filled and successful tours in Australia, having brought to our shores Blonde Redhead, Deerhunter, Patrick Wolf, Les Savy Fav, Gossip, Camera Obscura, Kimya Dawson, Metronomy, CSS and many, many more. The Popfrenzy Records team, meanwhile, has made a habit of hunting down undiscovered gems from around the world, in every genre, from lo-fi dream pop to angular art-punk to the plain, down and dirty punk. Recently, Popfrenzy has released albums from the likes of Of Montreal, Black Mountain, The Juan Maclean, Matt & Kim, The Drums, Best Coast, HEALTH and local artists like Songs.

We're very happy to be working with them. To find out more about Popfrenzy Records, check out their site.

Pete : 22 July, 2010

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